Sales channel mix
YTDPOS = in-person sales via Shopify POS (iPhone / Android / register). Online store = shop.trlibrary.com checkout. Other = manual drafts, mobile apps, or third-party channels.
Merchandise revenue from every Shopify sales channel — in-person POS (gift shop, pop-ups), the online store, and any other Shopify-connected channels. Distinct from Ecommerce, which covers online tickets, memberships, and donations. See the reconciliation card below for how the two overlap.
Revenue & orders
YTDPOS locations
YTD| Location | Revenue | Orders | AOV |
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Reconciliation with Ecommerce
YTDShopify's online store revenue should roughly match GA4 Ecommerce's merchandise bucket for the same period — they measure the same transactions from two different perspectives. A large delta usually means TRPL's GA4 ecommerce setup isn't tracking Shopify checkouts as ecommerce events (a fixable configuration issue). POS revenue is invisible to GA4 by design.
Top products
YTD · by units sold YTD only| Product | Units | Revenue |
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Where online orders come from — US
YTD · online orders YTD only| State | Orders |
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Where online orders come from — world
YTD · online orders YTD only| Country | Orders |
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